Hey You! A Flappy Bird Lament is a music-video game by bitpop band 7bit Hero. It puts you in the shoes of Flappy Bird’s developer Dong Nguyen from the initial release of the game to his sleepless nights while witnessing threats, suspicions and hate, and eventually, to the deletion of his game.
The game is matched with 7bit Hero’s lamenting new single, ‘Hey you!’, which acts as a soundtrack for this documentary-like music-video game. Navigate Dong Nguyen through his apartment at night and watch as actual twitter comments bombard you. Do you get caught up in the trolls’ hate? Or do you make it to the end and delete Flappy Bird, returning to a simpler life?
Both song and game were made after-hours in just under a week to meet the Flappy Jam deadline. Flappy Jam was launched as a show of support from game developers to Nguyen in the wake of the unsettling responses by some people to his game and its subsequent removal. The goal is to remind others that “indie gamedevs are friendly and supportive; envy and teasing should not belong to our community, nor be a cause of suffering.”
That is rad!
7bit Hero is hoping to encourage people to “simmer down before you say something you’ll regret. It’ll be OK.”